Official Student Certificate and Work Experience Profile: Laiba
Academic & Professional Training Verification
UR Bhatti Academy officially certifies that Laiba, daughter of Muhammad Naveed, has successfully completed the 12-Month Professional Training Program in Complete Digital Marketing. During her training period from August 18, 2023, to August 24, 2024, she demonstrated exceptional academic performance, securing an aggregate score of 86 percent.
Certificate Summary
- Student Name: Laiba
- Father Name: Muhammad Naveed
- Program Completed: Complete Digital Marketing Program
- Training Duration: 12 Months (August 18, 2023 – August 24, 2024)
- Certificate ID: URBA-2023-0001
- Issue Date: September 1, 2024
- Issuing Authority: Usman Bhatti, Director at UR Bhatti Academy
- Verification Status: Officially Certified
Core Technical Competencies Mastered
Throughout the course duration, Laiba acquired practical proficiency in several key digital growth verticals:
- Search Engine Optimization (SEO): On-page optimization, keyword strategy, and technical SEO structure.
- Digital & Social Media Marketing: Content positioning, platform growth tactics, and audience engagement methods.
- AI Tools for Marketing: Utilizing modern tools for workflow acceleration and analytical insights.
- Design & Documentation: Graphic creation via Canva, alongside business documentation using MS Word, Excel, and PowerPoint.
- Professional Skills: Client communication strategies, basic office administration, and freelancing business fundamentals.
Work Experience & Performance Evaluation
In addition to her formal training, Laiba served at UR Bhatti Academy across dual roles, building direct hands-on project experience in digital client management and execution.
Professional Service Summary
- Experience ID: URBA-EXP-2024-0001
- Issue Date: May 25, 2024
- Association Period: March 2024 – March 2025
- Initial Internship: 2-Month Intensive Practical Internship
- Paid Position Role: 6-Month Junior Digital Marketing Associate
Key Responsibilities & Contributions
During her professional tenure at UR Bhatti Academy, Laiba actively planned and executed multiple digital outreach campaigns. Her core duties included:
- Executing search engine optimization campaigns and strategic keyword research for organic growth.
- Managing website optimization tasks and evaluating ongoing marketing metrics.
- Structuring social media content planning, scheduling, and direct audience interaction.
- Collaborating with cross-functional team members to meet project deliverables efficiently.
Performance Rating & Recommendation
Laiba displayed exceptional work ethics, professional conduct, and strong communication skills while managing individual tasks and team projects. Her commitment to continuous learning and technical precision makes her a valuable asset to any organization in the digital marketing sector. UR Bhatti Academy confirms the authenticity of this experience record and extends full support for her future professional pursuits.